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2020 Smart Equipment Sales Working Conference
Time of Release:
2020-04-28
On April 24, the 2020 annual sales special meeting of the company's intelligent equipment sector was held in the company's headquarters. The meeting mainly focused on the decomposition and implementation of the annual sales target, and signed the letter of responsibility for the sales target with the five regions. Shen Xianfeng, the deputy general manager of Tianqi, attached great importance to the meeting and personally participated in it, which was chaired by Sun Jinchun, the head of the Intelligent Equipment Market Department. Work report of the Marketing Department
On April 24, the 2020 annual sales special meeting of the company's intelligent equipment sector was held in the company's headquarters. The meeting mainly focused on the decomposition and implementation of the annual sales target, and signed the letter of responsibility for the sales target with the five regions. Shen Xianfeng, the deputy general manager of Tianqi, attached great importance to the meeting and personally participated in it, which was chaired by Sun Jinchun, the head of the Intelligent Equipment Market Department.
Work report of the Marketing Department
Sun Jinchun reported the acceptance of orders in the first quarter, and proposed to survive in the adverse circumstances in view of the current severe market situation. In 2020, the Marketing Department will look for new businesses based on the traditional automobile equipment business to make breakthroughs. The work should be carried out in an orderly manner, and the goals must be completed. The Marketing Department's 2020 key work plan was introduced in detail, emphasizing the combination of sales performance and performance assessment, implementing the elimination of the last place, defining rewards and punishments, implementing the responsibility result orientation, and implementing the company's mechanism reform in place. All sales directors need to carefully analyze the project information in hand, formulate effective and reasonable sales strategies, make good use of the company's platform and resources, work hard, be honest and united, and roll up their sleeves to work! Subsequently, the regional sales managers spoke one after another. Report the new projects one by one and discuss the scale and advantages of key projects.
Work deployment
President Shen, the person in charge of the intelligent equipment sector, listened carefully to the project tracking and analysis reports of each region, asked questions about key projects, and deeply analyzed key project issues. Based on the analysis of the annual business data, it is pointed out that under the current unstable market environment, flexible measures are more necessary: first, all sales personnel should go out more, practice more, and communicate more, actively search for effective project information, and find potential project goals; Each major project is an independent item, which is in the charge of a specially assigned person and analyzed one by one to ensure the bid winning rate; Second, each sales director should conduct more investigation, analysis and evaluation of the project, especially for the X project, and must be cautious. Under the premise of pursuing better profits, they must follow the evaluation approval confirmation process; The third is to optimize the strategy of individual customers or projects, outsource small projects (focus on core components), and focus on public relations projects; Fourth, customer development was carried out according to regulations, the reconciliation documents were clear and standardized, and cost accounting was emphasized. The sales staff needed to improve their project accounting ability; Fifth, we should attach great importance to our peers, enhance our competitiveness and expand marketing; Sixthly, the fund collection, especially the collection of the quality guarantee deposit, is the key. Focus on the project acceptance, find a way to timely pass the project acceptance, and strive for the timely payment collection. Seventh, pass on market pressure, clearly define rewards and punishments, and implement the elimination of the last place.
Later, Mr. Lang, the head of the sales department, added two management tasks: 1. For the fund collection, especially the acceptance collection, the heads of each region need to formulate a detailed plan; 2. The Marketing Department also needs to focus on the research and implementation of personnel assessment and elimination. Finally, President Shen stressed that the expansion of overseas projects will be a favorable guarantee for the Marketing Department to achieve its sales goals. It is necessary to make a good layout, cultivate or introduce bilingual talents, increase the strength of overseas project teams, and improve the ability to win the bid. The sales task in 2020 is arduous, and the pressure is not terrible. We should have a good working attitude, start thinking, develop rapidly and steadily in the competition, and achieve good results.
Sign the letter of responsibility for sales in 2020
The special sales meeting and the signing of the letter of responsibility for sales goals laid the foundation for the company's intelligent equipment sector to achieve its business goals in 2020, and mobilized and encouraged the marketing department to successfully complete its goals and tasks. Tianqi's intelligent equipment sales team will certainly go against the trend and continue to be brilliant!
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